Is your website complying with the new EU/UK privacy laws?

For more information on a Website Cookie Audit, contact Matraxis on 020 8133 8323 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Taking into effect the changes made by the UK government with regards to website cookies that are deemed intrusive to the privacy of website visitors, Matraxis can provide a comprehensive cookie audit service for your organisation’s website.

The Matraxis website cookie audit service is designed to help organisations identify the current level of compliance and the changes required in order to comply with UK privacy laws. Organisations should be expected to show some proof that they are aware of the new laws. A Matraxis website cookie audit would be seen as a display that your organisation is taking the first steps towards becoming fully compliant.

Matraxis website cookie audit service approach

Analysing 250 pages from your organisations website (to provide an average overview of cookies deployed across a website), the Matraxis team will produce a comprehensive report within a formatted PDF document.
Audits are conducted on a one-off basis but can vary in length depending on the level of detail required and the structure of the website(s) being audited. The following step process is carried out:

• Aims and objectives: defining the goals for the audit and the methodology to be used throughout the auditing process
• Technical audit: conducting the automated audit and documenting all results into graphical format
  
• Documentation: compiling the report document together in a suitable format as requested
• On-going assistance: further support available after report delivery to ensure compliance status

EU Cookie audit benefits

• Receive a detailed report on website cookie usage with future recommendations and action plans
• Prove to the ICO that your organisation is preparing at an early stage
• Automated cookie audits are faster and more reliable than checking cookies manually
• Avoid becoming seriously non-compliant with the law with the risk of being fined by the ICO
• Carried out independently by Matraxis

EU cookie law FAQ's

Why has the UK law changed?

Article 5(3) Directive 2009/136/EC, which states that website visitors should actively consent to use of internet cookies prior to them being downloaded on the users’ machine, was enforced for all EU member states to implement in reasonable time.

The UK government has taken one of the first steps to introduce this law ahead of other EU countries. The Information Commissioner’s Office (ICO), the UK independent authority set up to uphold information rights in the public’s interest, has been given powers from government to regulate this amended law.

What did the previous law cover?

The previous law stated that information on a website’s use of cookies should be clearly outlined either under the privacy policy page or under a separate page. The new law takes this approach one step further by ensuring that website visitors understand the use of cookies immediately upon a first arrival on a website.

What are the penalties for not complying?

The ICO has given UK organisations until 25th May 2012 to implement a strategy for their websites to comply with the new regulations. It has been advised to start this process immediately rather than later as websites have already been reported to and investigated by the ICO.

For more answers to your questions, please contact Matraxis on 020 8133 8323 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it